Jon Couwenberg
Partner
Jon Couwenberg is a seasoned financial expert with over 15 years on Wall Street. In 2020, recognizing the potential to make a meaningful difference, Jon made a pivotal decision to embark on a new journey by joining Performance Brokerage Services. Here, he harnessed his extensive financial expertise, unwavering character, and diligent work ethic to assist countless families through the life-changing process of selling their dealership. With a deep understanding of the intricacies involved in such transactions, Jon has become a trusted advisor, guiding clients with precision and empathy. His passion for empowering others financially and fostering meaningful connections with his clients has solidified his position as an invaluable asset in the world of dealership buy-sell activity.
Industry Expertise
Daytona Beach, Florida
Acquired by Smith Automotive Group from Dave and Kathy Rusler
Winter Garden, Florida
Acquired by General RV Center from Ronnie & Julie Jordan
West Chester, Pennsylvania
Acquired by General RV Center from Stoltzfus Trailer Sales, Inc.
San Antonio, Texas
Acquired by Ron Hoover RV & Marine Centers from George Noyes.
Longmont, Colorado
Acquired by Lazydays RV from Steve and Maggie Hatanaka
6 Locations CA, OR, WA, & ID
Acquired by Lithia & Driveway from Ted Davis.
Toms River, New Jersey
Acquired by Campers Inn RV from Brad Scott
Fulton, New York
Acquired by Wilkins RV from Bill Clark and the Fitzpatrick Family
Orlando, Florida
Acquired by Paul & Michael Veracka from Bill & Paula Fulton.
Tulsa, Oklahoma
Acquired by Lazydays Holdings, Inc. from the Pierce Family
Coldwater, Michigan
Acquired by Bish's Rv from Dave & Nancy Haylett
Webster, New York
Acquired by Meyer's RV Superstores from Aaron Johnston
American Fort, Utah
Acquired by Bish's RV from Mark Black & William Giorgis
Testimonials
Read reviews from clients about their experiences working with Jon Couwenberg
Jesse Stopnitzky and his team provided exceptional strategic advice and a laser targeted list of potential buyers from a variety of industries, not just limiting us to the RV industry. This approach allowed us to maximize our value and find the perfect partner to acquire our entire dealer group that was both an operational and cultural fit. Jesse’s approach was transparent, strategic, and met all the objectives of the owners, our Team Members, our Guests, Airstream, and Lithia. Commitments were made and commitments were kept. Integrity, high work ethic, transparent, driven, and honest are characteristics I would use in describing Jesse and his team.
Performance Brokerage Services, and working with Jesse Stopnitzky in particular, has been a seamless process. We have felt that they helped facilitate this transaction in a professional manner, but also allowed us – as the buyer – to ensure that we got to know the seller on a personal level. By doing this, we were able to ensure the financial aspects of the transaction were handled while also understanding the intangibles.
At Bish’s RV, we are looking for the right fit as we consider acquisitions. This includes a significant number of variables that can quickly become complicated. Jesse has been an excellent partner in helping us discover, simplify, and vet potential acquisitions. He understands our goals and what types of dealerships we are interested in. He can quickly adjust and help us find the right deal. Most recently, he was instrumental in our Longview, Texas acquisition. The deal transitioned smoothly for both us and our new acquisition. We appreciate his partnership and commitment to help us reach our business goals.
Jesse Stopnitzky and Performance Brokerage assisted us with the sale of our 75-year-old family business. We painted a picture for Jesse of everything that was important to us to attain not just a sale, but a proper fit that suited us as sellers, and for our employees and our community. Jesse attentively facilitated all our questions and needs. Jesse did not just become a business partner, but he took this to heart and worked diligently to vet out potential suiters and find a company that most closely met our criteria. Jesse genuinely showed complete respect, determination, and care throughout the entire process. When Jesse did bring a player to the table, it was a company that was indeed a great match. In working with Jesse, it quickly became apparent that not only were we partnering with a genuine person, but a company that shares many of the same values and ethics that we do. If you want more than just a broker, but someone who is a true partner, then you have found just that in Jesse and Performance Brokerage. We highly recommend them both.
We knew we would be very picky about who we chose to lead and care for our team. We wanted someone who could bring resources, training, and experience that would help our strong, devoted team continue to thrive! Jesse Stopnitzky of Performance Brokerage Services helped us find the perfect match. There were a lot of events in the previous couple of years that led us to Jesse, and we are grateful God put that path in place for us. We couldn’t imagine going through this extensive and emotional process without him to help. Jesse and his team place value on finding the right buyer because they truly understand what it means to part with a business that your family built. Not only did he help walk us through the process, but he eased fears, gave advice, and stayed involved to help with anything he could the entire way. We highly recommend him and his team. Their experience was invaluable.
Are you thinking about selling your RV dealership? If so, you probably have a lot of unanswered questions like we did. You have to consider what is best for you and your family, your employees, and your community. After interviewing a few brokers, based on our discussions and our concerns, we really felt there was only one choice for us. That choice was Jesse Stopnitzky and Performance Brokerage Services, who have sold over 700 dealerships across the country and are also family-owned. It was refreshing to find a broker that really listened and understood our concerns and what we were trying to accomplish. Jesse was very helpful in designing a plan that fit all of our needs for our family, employees and community. He found likeminded people that had the same care that we had, another family value based group in Bish’s RV. Jesse truly demonstrated honesty and integrity throughout every step of the process and hit all the marks in matching us with the right buyer. He helped make our transition as seamless as possible. I highly recommend Jesse Stopnitzky and his family at Performance Brokerage Services to anyone considering selling their RV dealership.