Performance Brokerage Services, North America’s highest volume dealership brokerage firm, is pleased to announce the sale of Muscatell Subaru in Moorhead, Minnesota from Ward Muscatell to Corwin Automotive Group.
Muscatell Subaru was established in 1996 when Ward Muscatell acquired the Subaru franchise. The Muscatell family continues to operate Muscatell Burns Ford in Hawley, Minnesota.
Corwin Automotive Group is ranked #47 on the 2025 Automotive News Top 150 Dealership Groups, based on 2024 new vehicle retail sales units. The group operates 19 dealerships across Colorado, Idaho, Minnesota, Missouri, Montana, Nebraska, Nevada, North Dakota, and Washington.
Over the last 5 years, Performance Brokerage Services has advised on the sale of nearly 400 dealerships, making it the highest volume dealership brokerage firm in North America. Paul Kechnie, Senior Partner of the Texas & Midwest Offices for Performance Brokerage Services was the exclusive sell-side advisor for this transaction.
Paul Kechnie shared, “It has been a pleasure working with Ward Muscatell and the entire team at Muscatell Subaru. This transaction marks an exciting new chapter for both the Muscatell family and Corwin Automotive Group. We are confident that Corwin Subaru will continue to serve the Moorhead community with excellence, building on the growth and success of this dealership.”
Muscatell Subaru will be renamed Corwin Subaru and will remain at 2911 11th Street South in Moorhead, Minnesota.