Performance Brokerage Services is proud to announce the sale of Winston Tractor Company in Winston-Salem, North Carolina, to Premier Equipment Company. The dealership will be renamed Premier Equipment Company and remain at the same location. Performance Brokerage Services were the exclusive sell-side advisors for this transaction.
After nearly 30 years of operating our New Holland dealership, our family made the decision to sell, and working with Pat Albero and the Performance Brokerage Services team proved invaluable. Pat was engaged at every step, navigating the process with professionalism, clarity, and a genuine understanding of our priorities. His deep industry knowledge helped us identify a buyer who aligned with our values and respected our commitment to employees, customers, and OEM partners. I would confidently recommend Pat and his team to anyone in the equipment dealership industry considering a sale.
We are grateful for the guidance provided by Pat Albero of Performance Brokerage Services throughout this transaction. Pat’s clear communication contributed significantly to a smooth and efficient process. If you are in the market to buy or sell a dealership, I highly recommend contacting Performance Brokerage Services.
