After 40 Years, Waugh Harley-Davidson in Orange, Virginia Sells to Ted Britt Auto Group

March 9, 2016

In 1976, the Waugh Family established Waugh Enterprises Harley-Davidson, Inc. which prior to the sale was considered the oldest Harley-Davidson dealership in Virginia. Founder, P.D Waugh, began his career in 1939 offering automobiles and tractors, with Triumph motorcycles being offered for sale starting in 1953 and Harley-Davidson motorcycles shortly thereafter.

In 1998 the dealership expanded into a 10,000 square foot showroom with designated Parts and Service departments, currently residing on 10 acres. Don Waugh, Marcelline Waugh and Donna Waugh Robinson contacted George C. Chaconas, a Harley-Davidson and new car dealership broker from Performance Brokerage Services to assist them with their negotiations with a local dealer. “After long and tenuous negotiations with a local Harley-Davidson dealer, we finally reached an agreement with George’s help,” shared Donna Waugh. She continued, “George held our hands throughout the entire process and until the closing.” Read the Official Press Release.

Testimonial from Waugh Family:

For several years, we had been thinking about selling Waugh Enterprises Harley-Davidson. We received mail regularly from George Chaconas and Performance Brokerage Services, and ultimately contacted them to explore our options. Owning the dealership for 40 years made this a difficult and emotional decision for my family. George identified numerous potential buyers. After long and tenuous negotiations with a local Harley-Davidson dealer, we finally reached an agreement with George’s help. George held our hands throughout the entire process and until the closing. We highly recommend George and Performance Brokerage Services if you are in the market to buy or sell a Harley-Davidson dealership.

Testimonial from Gardner Britt of Ted Britt Automotive Group:

We worked with George C. Chaconas of Performance Brokerage Services on the successful acquisition of East Coast Harley-Davidson in Dumfries, VA. Most recently, George showed us the perfect Harley-Davidson dealership he had listed for sale in our adjacent market, Waugh Harley-Davidson in Orange, Virginia. George was very helpful and professional in bringing the parties together to consummate a successful transaction. We highly recommend George and Performance if you are in the market to buy or sell a Harley-Davidson dealership.

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